BUISENESS MANAGEMENT
MERCHANDISING
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Detailed explanation-1: -A retail buyer focuses on product. They research fashion trends and are responsible for selecting the products that appear in store or online. Retail merchandisers ensure commercial and financial viability of the product.
Detailed explanation-2: -Fashion marketing is primarily the advertising side of fashion, while fashion merchandising entails the entire process of fashion design to fashion sales.
Detailed explanation-3: -The BSc (Hons) Fashion Buying and Merchandising course provides students with a thorough understanding of all aspects of the global circular supply chain. This includes digital innovations, digital assets and virtual fashion, which are all key aspects of the future of the fashion industry.
Detailed explanation-4: -Fashion merchandisers may work within retail operations as buyers who select product lines and create promotions to enhance both brand and market share. Others work directly for designers and fashion labels placing products in stores, finding shelf space, and managing marketing and promotions.