MANAGEMENT

BUISENESS MANAGEMENT

MERCHANDISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Presentation of merchandise to attract customers so they will examine the merchandise
A
display
B
functional display prop
C
decorative display prop
D
visual merchandise
Explanation: 

Detailed explanation-1: -Visual merchandising is what one sees when walking into a retail space. It is the presentation and organisation of products in both the store and on display to arouse customer interest and convince them to buy and return to the store.

Detailed explanation-2: -Visual Merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.

Detailed explanation-3: -In basic terms, merchandising presentation is a design strategy that involves placing merchandise in a neat and organized manner to make it easy for the customer to shop. While merchandising presentation is not meant to be boring, it is also not designed to be the main attraction in the store.

Detailed explanation-4: -Basic Techniques Basic merchandising techniques include displaying related merchandise together, simple and clean displays, ample aisle space, well-stocked shelves and prominent featuring of promotional items.

There is 1 question to complete.