BUISENESS MANAGEMENT
MERCHANDISING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Score Sporting Goods store always has a display with mannequins engaged in season-appropriate sports. The store uses many props to make customers feel as if they could almost join the fun going on in the displays. How would you describe the settings for such displays?
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abstract
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semirealistic
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institutional
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realistic
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Explanation:
Detailed explanation-1: -A 2021 study found that the most significant factor of VM which influenced customers to make a purchase was shelf management, so pay attention to how you display products around a store.
Detailed explanation-2: -Functional props: include anything that holds the merchandise such as mannequins, body forms or fixtures.
Detailed explanation-3: -The visual element that projects an appropriate store images, distinguishes a store from its competitors, and attracts potential customers is the storefront.
There is 1 question to complete.