MANAGEMENT

Detailed explanation-1: -Brand consistency is important because it leads to brand recognition. When customers recognize your brand (and have positive associations with it), they’re more likely to make purchases and commit to your company for the long term.

Detailed explanation-2: -Brand image is essential in developing strong brand equity and therefore competing successfully in the market. Knowing and communicating what your brand stands for and creating positive customer experiences are significant ways you can indirectly build your brand image.

Detailed explanation-3: -The consistency rate comes from what we do at our businesses every day to keep it afloat, seek growth, and further greatness. For example, when we examine brands, the best brands are uniform by most measures, their products are consistent, and the way the business manages itself is relatively consistent.