BUISENESS MANAGEMENT
MERCHANDISING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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concept
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goal
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principle
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flaw
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Detailed explanation-1: -The primary goal of visual merchandising is to attract shoppers and increase sales. Yes, it’s that simple, yet incredibly important. Thus, an effective visual merchandising strategy should draw shoppers into the store and keep them in there long enough to buy something.
Detailed explanation-2: -Visual merchandising is a marketing practice that uses floor plans, colour, lighting, displays, technology, and other elements to attract customer attention. Its ultimate purpose is to use the retail space to generate more sales by making a store stand out and attracting shoppers.
Detailed explanation-3: -Visual Merchandisers present, arrange and display items in stores and shop windows, that is, in crucial places where customers get to see, pick and buy products. The role came about back in the 19th century, but has grown only recently, becoming essential in the fashion industry.
Detailed explanation-4: -Visual merchandising is a marketing practice that uses floor plans, color, lighting, displays, technology, and other elements to attract customer attention.
Detailed explanation-5: -Visual Merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.