MANAGEMENT

Detailed explanation-1: -Customer relationship management (CRM) is a technological initiative that focuses on building mutually beneficial customer relationships by employing technology that allows marketing, sales, and service to share information and work as a team.

Detailed explanation-2: -CRM analysis technologies help organizations segment their customers into categories such as best and worst customers. C. CRM predicting technologies help organizations make predictions regarding customer behavior such as which customers are at risk of leaving.

Detailed explanation-3: -The Top-level of this model has five different processes which are also known as components of Supply Chain Management – Plan, Source, Make, Deliver and Return.

Detailed explanation-4: -Customer Relationship Management. a means of managing all aspects of a customer’s relationship with an organization to increase customer loyalty and retention and an organization’s profitability.

Detailed explanation-5: -Customer Relationship Management (CRM) refers to a business strategy that was designed for improving revenues, increasing profits, reducing costs and enhancing customer loyalty.