MANAGEMENT

Detailed explanation-1: -The first piece of visual merchandising customers encounter with a brand is the window display. Window displays are used as an initial attraction to bring customers into a store and are also used as a marketing tool to communicate the brand’s image to the consumers as well as to distinguish itself from its competitors.

Detailed explanation-2: -Window displays are a form of advertisement that allow stores to display what they have to offer, both in stock and creativity. How a store chooses to design their window display shows potential customers how much effort they put into their business and the quality of service customers will receive.

Detailed explanation-3: -noun. (Retail: Merchandising) A window-display in a store window shows examples of the goods sold in that store.

Detailed explanation-4: -Closed Window Displays This type of display is an excellent choice if a brand wants to draw attention directly and exclusively to the products on display without distracting customers with other merchandising systems inside the store.

Detailed explanation-5: -Window displays preview what’s inside your shop. You can use them to entice customers with products they’ll like and to highlight new arrivals, limited-edition products, or even holiday gifts.