MANAGEMENT

BUISENESS MANAGEMENT

MERCHANDISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following refers to the ways stores use floor space to facilitate sales and serve customers?
A
Interior Displays
B
Storefront
C
Store Interior
D
Store Layout
Explanation: 

Detailed explanation-1: -Visual merchandising is a marketing practice that uses floor plans, color, lighting, displays, technology, and other elements to attract customer attention. Its ultimate purpose is to use the retail space to generate more sales.

Detailed explanation-2: -Store layout – refers to the way store floor space is allocated to facilitate sales and serve the customer. Fixtures – are store furnishings, such as display cases, counters, shelving, racks and benches.

Detailed explanation-3: -Retail store layout, also referred to as store design or layout design, is a term used for the way retailers set up product displays, fixtures, and merchandise in-store.

Detailed explanation-4: -In a grid layout, retailers arrange products into densely-packed aisles that customers browse at their leisure. This arrangement maximizes product display, minimizes empty space, and is almost always the most familiar option for customers.

Detailed explanation-5: -Storefront, store layout, store interior, and interior displays.

There is 1 question to complete.