MANAGEMENT

Detailed explanation-1: -Wholesalers operate as middlemen between product manufacturers and retailers or other businesses. They make a profit by buying products in bulk at a discount and reselling them in smaller quantities at a higher price to individual retailers.

Detailed explanation-2: -A wholesaler is a person or company who sells products in bulk to various outlets or retailers for onward sale, either directly or through a middleman. Wholesalers are able to sell their products for a lower price as they are selling in bulk, which reduces the handling time and costs involved.

Detailed explanation-3: -Manufacturers produce goods from raw materials, wholesalers then purchase these goods from manufacturers at a reasonable price, then retailers purchase the goods from wholesalers in large quantities at low prices. Retailers sell goods in small quantities to end-consumers, and consumers purchase goods for personal use.

Detailed explanation-4: -(ii) General Line Wholesalers: In the particular line selected by them, they sell a number of brands and varieties. For example, a wholesaler dealing in drugs will stock only medicines and nothing else. However, he will stock many different kinds of drugs and medicines.