BUISENESS MANAGEMENT
PACKAGING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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The manufacturer or national brand category
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The industrial or professional brand category
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The private or store brand category
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The heterogeneous or homogeneous brand category
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Detailed explanation-1: -Great Value is a private label grocery brand created in 1993 by Walmart and claims to be as good in quality as national brand offerings.
Detailed explanation-2: -As Walmart’s most extensively developed retail brand, covering hundreds of household consumable items, the Great Value line includes sliced bread, frozen vegetables, frozen dinners, canned foods, light bulbs, trash bags, buttermilk biscuits, cinnamon rolls, pies, and many other traditional grocery store products.
Detailed explanation-3: -Great Value is a food and household products brand owned and sold exclusively by the Walmart corporation. Originally developed in the 1940s, Great Value was designed to provide the lowest food prices possible to consumers.
Detailed explanation-4: -Private Branded products are items that meet any of the following criteria: Product sold under a Walmart or Sam’s Club Private Label (e.g. Great Value, Member’s Mark, Marketside, Freshness Guaranteed, Ol’ Roy, Parents Choice, etc.)
Detailed explanation-5: -Walmart Inc (Walmart) is a retailer that operates grocery stores, supermarkets, hypermarkets, department and discount stores, and neighborhood markets.