MANAGEMENT

Detailed explanation-1: -Packaging focuses on the appearance of the product, i.e. it is more about the look and feel of the product. As against, labelling is mainly concerned with product description to be given. It determines what is to be displayed on the product or its package.

Detailed explanation-2: -Packaging usually refers to designing, identifying a brand’s product, and marketing it while also protecting its contents for both storage or transit purposes as well as convenience. Packing is used primarily when goods need to be delivered safely to cover them with their wrapping materials.

Detailed explanation-3: -Packaging and labelling directly impact sales and profits as they offer detailed information on the price, quality, quantity, usage, ingredients, and features of the products. They also display the brand logo and message that help the customer find the product easily by creating a recall value.