MANAGEMENT

Detailed explanation-1: -When the deadline was over I then checked the email I got, followed the tracking link of Dynalogic (their partner for special deliveries) and discovered that they had made a mistake. No notification was sent however and I basically lost my time, waiting for nothing. This was a very negative disconfirmation.

Detailed explanation-2: -If a product outperforms expectations (positive disconfirmation) post-purchase satisfaction will result. If a product falls short of expectations (negative disconfirmation) the consumer is likely to be dissatisfied.

Detailed explanation-3: -Nonverbal expectancy violations theory holds that positive violations produce more favorable communication outcomes than conformity to expectations, while negative violations produce less favorable ones, and that reward characteristics of the communicator mediate the interpretation and evaluation of violations.

Detailed explanation-4: -Breaching another’s “personal space bubble, ” that invisible sphere of space surrounding each person, or another’s physical territory, such as a home or desk to which they hold claim, is an expectancy violation. Violations of personal space or territory provoke a number of negative responses.