BUISENESS MANAGEMENT
RISK MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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to create additional advertising opportunities for TV networks
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to increase the number of women attending NFL games
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to expand its demographic appeal to women and generate additional revenue
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to generate greater ticket sales to women who would want to wear the apparel to games
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Detailed explanation-1: -Demographic segmentation gives you precise information about consumers to create advertising campaigns and marketing messages that directly relate to your audience. That means spending your money on prospects who are most likely to become customers instead of spending money on mass audiences.
Detailed explanation-2: -Companies divide markets using characteristics such as age, gender, income, education, and family size to achieve demographic segmentation. Age and gender are the most commonly used demographic variables because they are often the easiest to identify.
Detailed explanation-3: -Demographics are simply a particular section of a population. You can segment your target market using demographics such as age, location, gender, marital or family status, occupation, income level, education level, etc.
Detailed explanation-4: -Demographic segmentation is a precise form of audience identification based on data points like age, gender, marital status, family size, income, education, race, occupation, nationality, and/or religion.