ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A firm is set to launch a new high energy sports drink. Which method of promotion would it use?
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national television advertising during the Olympic Games
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sports magazines with a national coverage
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national newspapers
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a local radio station
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Explanation:
Detailed explanation-1: -The four main tools of promotion are advertising, sales promotion, public relation and direct marketing.
Detailed explanation-2: -A promotional mix is a combination of marketing methods including advertising, sales, public relations and direct marketing to achieve a specific marketing goal. The promotional mix is typically only part of a larger marketing mix.
Detailed explanation-3: -1) Personal Selling Promotional Mix. 2) Advertising. 3) Direct Marketing. 4) Sales & Marketing promotions. 5) Public relations. 10-Feb-2023
There is 1 question to complete.