ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

MARKETING MIX

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
When Sketchers shape-ups debuted, many people did not like the look of the shoe, so the company changed the look to appeal to new markets. This is an example of
A
Physical Consumer Need
B
Social Consumer Need
C
Psychological Consumer Need
D
Basic Consumer Need
Explanation: 

Detailed explanation-1: -The four Ps of marketing is a marketing concept that summarizes the four key factors of any marketing strategy. The four Ps are: product, price, place, and promotion.

Detailed explanation-2: -Promotion. In the marketing mix, the term “promotion” refers to the communications that occur between the company and the customer.

There is 1 question to complete.