ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

MARKETING MIX

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
One of the advantages of the channel of distribution shown in of a producer selling directly to a consumer is that:
A
a large delivery can be broken into a smaller quantity
B
the absence of intermediaries helps to keep the price down
C
the producer does not have the cost of holding stocks
D
the consumer can see the products that are for sale.
Explanation: 

Detailed explanation-1: -In a direct distribution channel, the manufacturer sells directly to the consumer. Indirect channels involve multiple intermediaries before the product ends up in the hands of the consumer.

Detailed explanation-2: -There are four types of distribution channels that exist: direct selling, selling through intermediaries, dual distribution, and reverse logistics channels. Each of these channels consist of institutions whose goal is to manage the transaction and physical exchange of products.

There is 1 question to complete.