ENTREPRENEURIAL MARKETING
MARKETING MIX
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
The availability of Wi-Fi, spa and pool facilities at hotels can help to create a feel-good factor for customer. Which part of the marketing mix does this refer to?
|
|
Place
|
|
|
Physical evidence
|
|
|
Product
|
|
|
Promotion
|
Explanation:
Detailed explanation-1: -Distribution is often the key to a successful sales and marketing policy. The objective of distribution planning is to make the product available to the consumers at a more convenient outlet.
Detailed explanation-2: -The 7Ps of marketing are – product, pricing, place, promotion, physical evidence, people, and processes. The 7 Ps make up the necessary marketing mix that a business must have to advertise a product or service.
Detailed explanation-3: -Physical evidence. This refers to all existing and potential features customers see when engaging with your business. Physical evidence: is the tangible proof that establishes credibility. includes the look and feel of your business branding.
There is 1 question to complete.