ENTREPRENEURIAL MARKETING
MARKETING MIX
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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When sellers offer one-size-fits-all products that will appeal to most buyers, they are using
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Market Segmentation
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Mass Marketing
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Demographic Segmentation
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Mass Production
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Explanation:
Detailed explanation-1: -Demographic, psychographic, geographic, and behavioral are the four pillars of market segmentation, but consider using these four extra types to enhance your marketing efforts.
Detailed explanation-2: -With mass marketing, sellers design products that will appeal to most buyers and direct marketing activities to the whole market.
Detailed explanation-3: -Mass marketing is the advertising or promotion of a product, good or service to a wide variety of audiences with the expectation of appealing to as many as possible.
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