ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

MARKETING MIX

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following would form part of an integrated marketing mix for a budget airline?
A
Direct method of distribution and low price
B
High quality product and high price
C
Indirect method of distribution and high price
D
Low quality product and high price
Explanation: 

Detailed explanation-1: -The marketing mix consists of the four key elements of a marketing strategy: product, price, place and promotion.

Detailed explanation-2: -What are the five components of IMC? The five main components of the IMC include advertising, personal selling, sales promotions, direct marketing, and public relations (PR).

There is 1 question to complete.