ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

PROMOTION STRATEGIES

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
____ activities explain the major features and benefits of the product, identify where it is sold, advertise sales, answer customer questions, and introduce new offerings.
A
Promotional
B
Institutional
C
Either A or B
D
None of the above
Explanation: 

Detailed explanation-1: -What are the 4Ps of marketing? (Marketing mix explained) The four Ps are product, price, place, and promotion. They are an example of a “marketing mix, ‘’ or the combined tools and methodologies used by marketers to achieve their marketing objectives.

Detailed explanation-2: -The 5 P’s of marketing are part of what is often referred to as a “marketing mix”. A marketing mix is the actions brands take to market their products and services by using a specific framework with the five biggest components of successful marketing: product, place, price, promotion, and people.

Detailed explanation-3: -Features describe a product’s functionality. They may also represent points of differentiation from your competitors. A benefit is what those features do for the customer-not in the way they work, but in the way they change your life. The features you highlight may remain consistent from customer to customer.

There is 1 question to complete.