ENTREPRENEURIAL MARKETING
PROMOTION STRATEGIES
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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____ is a promotional strategy where businesses attempt to take their products to the customers. The term stems from the idea that marketers are attempting to drive their products at consumers.
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push policy
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advertisement
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trade allowance
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consumer promotion
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Explanation:
Detailed explanation-1: -Push marketing is a promotional strategy where businesses attempt to take their products to the customers. The term push stems from the idea that marketers are attempting to push their products at consumers.
Detailed explanation-2: -A push marketing strategy, also called a push promotional strategy, refers to a strategy in which a firm attempts to take its products to consumers – to “push” them onto consumers.
Detailed explanation-3: -The goal of push marketing is to bring what you offer to customers through your marketing. For instance, you can push your products via marketing content on social media. Also known as direct marketing, push marketing is a form of general advertising.
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