ENTREPRENEURSHIP

Detailed explanation-1: -One P is called the promotional mix and it contains advertising, public relations, personal selling and sales promotion. They are used as tools to communicate to the target market and produce organizational sales goals and profits.

Detailed explanation-2: -The unique combination of advertising, personal selling, sales promotion, public relations, social media, and e-commerce used to promote a product is called the promotional mix. Advertising is any paid form of nonpersonal promotion by an identified sponsor.

Detailed explanation-3: -The elements of the promotion mix include public relations, advertising, personal selling, sales promotion, and direct marketing. It helps in effective promotional campaigns and making appropriate promotional decisions.