ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

PROMOTION STRATEGIES

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Another form of direct marketing is ____, in which customers are called on the phone and asked directly for goods or services.
A
personal selling
B
advertising
C
telemarketing
D
teleconferencing
Explanation: 

Detailed explanation-1: -Telemarketing is the direct marketing of goods or services to potential customers over the telephone, internet, or fax. Telemarketing may either be carried out by telemarketers or increasingly by automated telephone calls or “robocalls."

Detailed explanation-2: -Telemarketing involves contacting clients over the phone to sell them a product or service. With this form of direct marketing, companies can have employees or automated machines reach out to many individuals at one time.

Detailed explanation-3: -Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected customer and supply a method for a direct response. Among practitioners, it is also known as direct response marketing.

Detailed explanation-4: -Telemarketing involves contacting existing or potential customers by phone. The aim is usually to turn contacts into prospects (people who might buy your products or services).

There is 1 question to complete.