ENTREPRENEURIAL OPERATIONS
QUALITY CONTROL
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What are the importances of Quality?I. Positive Company imageII. Competitive advantageIII. ProductivityIV. Cost
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I and III
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II and IV
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I, III, IV
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All of the above
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Explanation:
Detailed explanation-1: -Quality is key to achieving a competitive edge as it promotes greater customer satisfaction and profit per unit sold. Lower prices and powerful marketing campaigns have a limited impact on growth if the quality of the product does not meet expectations.
Detailed explanation-2: -The four primary methods of gaining a competitive advantage are cost leadership, differentiation, defensive strategies and strategic alliances.
Detailed explanation-3: -Competitive advantages are attributed to a variety of factors including cost structure, branding, the quality of product offerings, the distribution network, intellectual property, and customer service.
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