ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A niche market addresses a need for a product or service that is not being addressed by mainstream providers
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true
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false
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -Retailers of niche products tend to target a smaller market segment and frequently offer features that are not found in a mass market product. They tend to be higher priced, sold in more limited distribution, and branded.
Detailed explanation-2: -Niche marketing is a targeted marketing strategy aimed at small, specific and well-defined portions of the population.
There is 1 question to complete.