ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Answer: This question type produces a “rich array of information based on the respondent’s frame of reference.”
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Focus group
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Open ended question
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Closed ended question
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None of the above
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Explanation:
Detailed explanation-1: -Face-to-face interviews are one of the most common qualitative data-collection methods; they’re a great approach when you need to gather highly personalized information.
Detailed explanation-2: -There are a variety of methods of data collection in qualitative research, including observations, textual or visual analysis (eg from books or videos) and interviews (individual or group). However, the most common methods used, particularly in healthcare research, are interviews and focus groups.
There is 1 question to complete.