ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Firm that bases marketing decisions on research results.
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Product-oriented business
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Market oriented business
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Market research
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Marketing budget
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Explanation:
Detailed explanation-1: -However, it is marketing managers who make the final marketing decision and not the researcher. The second observation, that marketing research does not guarantee success, is simply a recognition of the environment within which marketing takes place.
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