ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Collecting new information first-hand
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Looking at information already collected by another person or organisation
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Either A or B
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None of the above
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Detailed explanation-1: -Primary research is data which is obtained first-hand. This means that the researcher conducts the research themselves or commissions the data to be collected on their behalf. Primary research means going directly to the source, rather than relying on pre-existing data samples.
Detailed explanation-2: -Primary research is any type of research that you collect yourself. Examples include surveys, interviews, observations, and ethnographic research. A good researcher knows how to use both primary and secondary sources in their writing and to integrate them in a cohesive fashion.
Detailed explanation-3: -First-hand data is data that people collect on their own by counting, conducting polls, conducting experiments or using measuring devices.