ENTREPRENEURSHIP

ENTREPRENEURIAL OPPORTUNITIES

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The first step in implementing a marketing research study is to
A
develop a data-collection procedure.
B
analyze the situation.
C
define the problem.
D
develop an MkIS.
Explanation: 

Detailed explanation-1: -The first step in the marketing research process is defining the problem or the question your research is trying to answer, followed by developing a research plan to answer that question, collecting and analyzing the data, and then producing a report.

Detailed explanation-2: -The recommended core five steps in the marketing research process are: define the problem or opportunity, develop your marketing research plan, collect relevant data and information, analyze data and report findings, and put your research into action.

Detailed explanation-3: -Defining the problem and research objectives is the first step involved in the marketing research process.

Detailed explanation-4: -Define the Problem. Develop the Research Strategy. Acquire the Research Materials. Collect the Data. Analyze the Data. Compile the Data. Implement Data-Driven Strategies. 22-Sept-2022

There is 1 question to complete.