ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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One of the claimed advantages of secondary data is that:
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it is always 100% accurate as the firm does the research
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it is usually up-to-date
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it is often cheap as the research has been done by others
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it will not be available to rival businesses
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Explanation:
Detailed explanation-1: -*The main advantage of primary data is that they will answer a specific research question that secondary data cannot answer. Primary data can be very expensive.
Detailed explanation-2: -Advantages of Secondary Market Research Not only is this method far more cost-effective and less time-consuming compared to conducting primary market research, but it is far easier to collect as the data you will want is already waiting in multiple sources.
Detailed explanation-3: -The correct answer is National Sample Survey Organization data. Secondary data: It refers to data that is collected by someone other than the primary user.
There is 1 question to complete.