ENTREPRENEURSHIP

ENTREPRENEURIAL OPPORTUNITIES

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The Internet is an example of
A
Primary Research
B
Secondary Research
C
Either A or B
D
None of the above
Explanation: 

Detailed explanation-1: -One of the most popular ways to collect secondary data is the internet. Data is readily available on the internet and can be downloaded at the click of a button. This data is practically free of cost, or one may have to pay a negligible amount to download the already existing data.

Detailed explanation-2: -If a community is established for research purposes, this should be considered primary data, but using social media to research existing sentiments is considered secondary research. The Internet is an ideal starting point for conducting secondary research based on published data and findings.

Detailed explanation-3: -Common examples of secondary research include textbooks, encyclopedias, news articles, review articles, and meta analyses. When conducting secondary research, authors may draw data from published academic papers, government documents, statistical databases, and historical records.

There is 1 question to complete.