ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What is market segmentation?
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It divides customers into sub groups.
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It is a method of promotion.
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It is a qualitative form of market research.
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It transports products to customers.
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Explanation:
Detailed explanation-1: -Market segmentation is the process of dividing a broad population into subgroups according to certain shared factors. These groups may have common demographics (age, gender, etc.), geographic location, attitudes, behaviors, or a combination of similar characteristics. A consumer may belong to multiple market segments.
Detailed explanation-2: -In marketing, market segmentation is the process of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers (known as segments) based on shared characteristics.
Detailed explanation-3: -Demographic. Psychographic. Geographic. Behavioral.
There is 1 question to complete.