ENTREPRENEURSHIP

Detailed explanation-1: -Qualitative research seeks more in-depth, free form answers from respondents either in person or via open-test responses. This type of research is usually carried out with small groups and takes the form of in-person focus groups, telephone interviews or detailed surveys with free text responses.

Detailed explanation-2: -Instead, open-ended questions are used in qualitative research (see the video above for more information) and closed-ended questions are used in quantitative research.

Detailed explanation-3: -Open-ended questions are exploratory in nature, and offer the researchers rich, qualitative data. In essence, they provide the researcher with an opportunity to gain insight on all the opinions on a topic they are not familiar with.