ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Give exceptional service
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No return policies
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Ignore reviews
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Use frequent buyer programs
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Detailed explanation-1: -Offer Discounts. Reward Customers. Promote Your Rewards Program. Encourage Referrals. Create a Point System. Partner with Another Company. Set Up a Subscription Service. Ask for Feedback. More items
Detailed explanation-2: -Four categories of loyalty are proposed: captive, contented, convenience‐seeker and committed. Each is described and discussed, and their management implications and research agendas identified.
Detailed explanation-3: -Tiered loyalty program. Tiered loyalty programs separate benefits into different levels, with more rewards offered to customers in higher program tiers. Subscription-based loyalty program. Value-based loyalty program. Points-based loyalty program. 19-Aug-2022
Detailed explanation-4: -Know your customers (and let them know you). Create a customer loyalty program. Set up a referral program. Play to your strengths and values. Engage customers on social media. Encourage customer feedback. Store customers’ data. 17-Mar-2023