ENTREPRENEURSHIP AND THE GLOBAL ECONOMY
GLOBALIZATION AND ENTREPRENEURSHIP
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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the company’s finances.
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the desired target market(s).
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potential issues the marketing team must overcome.
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marketing strategies and programs.
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Detailed explanation-1: -In the Marketing Objectives section of your plan document, you spell out your revenue and other goals for your marketing efforts over the next year (and, ideally, beyond), while also providing specifics on how you will achieve them.
Detailed explanation-2: -The purpose of a marketing plan is to have a defined path to go to obtain new customers, strengthen relationships with current customers and clients, increase sales, improve retention and increase brand awareness.
Detailed explanation-3: -An executive summary is a brief overview of the marketing plan. It should include the marketing objectives, key initiatives, and expected results.
Detailed explanation-4: -The marketing implementation section of the marketing plan outlines how the company will achieve its objectives.