ENTREPRENEURSHIP AND THE GLOBAL ECONOMY
GLOBALIZATION AND ENTREPRENEURSHIP
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
|
They vary from business to business.
|
|
|
They must be double-spaced.
|
|
|
They must include charts and graphs.
|
|
|
They must put situation analysis before desired target market.
|
Detailed explanation-1: -A marketing plan is often included as part of a company’s overall business plan. Marketing plans are important only for big companies.
Detailed explanation-2: -A marketing plan is the written document that helps marketers execute the marketing strategy with tactical activities. The components and elements included in a marketing plan often include: Business components like a mission statement, business summary, branding, and SWOT analysis.
Detailed explanation-3: -Your marketing and sales plan explains how you will reach your targeted customers and how you will effectively market your product or service to those customers. For example, the marketing plan specifies the types of advertising you will use and the timing of those advertisements.
Detailed explanation-4: -involves creating new products for present markets. Which of the following statements is true of a marketing plan? It defines the business mission and objectives.