ENTREPRENEURSHIP

INNOVATION AND CREATIVITY

TYPES OF INNOVATION

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
As a way to find out what is going on in an industry or a company, someone needs to collect data through activities whose names are:
A
Business big data
B
Business intelligence
C
Business information
D
The answers above are all wrong
Explanation: 

Detailed explanation-1: -Sales, marketing, finance and operations departments use business intelligence. Tasks include quantitative analysis, measuring performance against business goals, gleaning customer insights and sharing data to identify new opportunities.

Detailed explanation-2: -Business intelligence (BI) refers to the procedural and technical infrastructure that collects, stores, and analyzes the data produced by a company’s activities. BI is a broad term that encompasses data mining, process analysis, performance benchmarking, and descriptive analytics.

Detailed explanation-3: -Business intelligence processes include collecting data, creating models, analyzing the data with queries, creating data visualizations such as charts, and producing reports to be used by business decision-makers. BI processes can be applied to both operational and strategic decisions.

Detailed explanation-4: -Business intelligence combines a broad set of data analysis applications designed to meet different information needs.

There is 1 question to complete.