ENTREPRENEURSHIP

Detailed explanation-1: -Generally, you should avoid targeting more than one market at a time. But if you DO have legitimate reasons for targeting more than one, you can take steps to make the situation more workable. The main reason I discourage this practice is because it ramps up the complexity of your business.

Detailed explanation-2: -How many target markets can a customer belong to? There is no limit to the number of target markets a customer can belong to. What is mass marketing? Mass marketing is when producers design products that appeal to most buyers and direct their marketing activities to the whole marketing.

Detailed explanation-3: -What is a target market? A target market is a group of potential customers that you identify to sell products or services to. Each group can be divided into smaller segments. Segments are typically grouped by age, location, income and lifestyle.

Detailed explanation-4: -Demographic, psychographic, behavioral and geographic segmentation are considered the four main types of market segmentation, but there are also many other strategies you can use, including numerous variations on the four main types. Here are several more methods you may want to look into.