GK
MARKETING MANAGEMENT
Question
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A marketing plan is composed of basic components namely :-
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Objective
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Procedure
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Programme
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All of the above
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Explanation:
Detailed explanation-1: -Marketing Plan ā 3 Basic Components: Objectives, Policies and Programmes.
Detailed explanation-2: -The 5 Pās of marketing ā Product, Price, Promotion, Place, and People ā are a framework that helps guide marketing strategies and keep marketers focused on the right things.
Detailed explanation-3: -Market Research. First, you need to understand the environment that you are selling in by using tools like a SWOT Analysis. Target Audience. Market Strategies. Goals & Objectives. Media & Tactics. Budget and Action Plan. Metrics. Content Plan & Schedule. 02-Feb-2023
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