GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Computerized databases make it possible for marketing researchers to
A
obtain desired information immediately.
B
limit their use of biographical databases.
C
gain unrestricted access to statistical data.
D
reduce the use of off-line data collection methods.
Explanation: 

Detailed explanation-1: -Primary and secondary data are used in marketing research.

Detailed explanation-2: -The most common primary market research methods are interviews, surveys, focus groups and observations.

There is 1 question to complete.