GK
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Promotion
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Marketing Information Systems/Market Research
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Product/Service Management
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Pricing
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Detailed explanation-1: -The Purpose of Advertising Advertising has three primary objectives: to inform, to persuade, and to remind. Informative Advertising creates awareness of brands, products, services, and ideas. It announces new products and programs and can educate people about the attributes and benefits of new or established products.
Detailed explanation-2: -PromotionThe means by which firms attempt to inform, persuade, and remind customers-directly or indirectly-about the products and brands they sell., the fourth P in the marketing mix, is now more commonly referred to as marketing communicationsA more contemporary word for promotion..
Detailed explanation-3: -Promotion is an attempt by marketers to inform, persuade, or remind consumers and B2B users to influence their opinion or elicit a response. Most firms use some form of promotion.
Detailed explanation-4: -Store front page description. Category description. Promote directly on your website. Send newsletters to your customers. Add notices on checkout pages.