GK
MARKETING MANAGEMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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True
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False
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Either A or B
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None of the above
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Detailed explanation-1: -Service organizations rely heavily on traditional advertising such as billboards and television commercials. This is a branding strategy that occurs when a business creates multiple brand names to appeal to different market segments.
Detailed explanation-2: -Industrial goods are bought and used for industrial and business use. Consumer goods are ready for the consumption and satisfaction of human wants. While industrial goods are made up of machinery, plants, and raw materials, consumer goods are commodities purchased by a buyer like clothing, food, and drinks.
Detailed explanation-3: -False. Actually making goods or performing services is called marketing. False. Estimating what price consumers are willing to pay for a product and if the firm can make a profit selling at that price, is an example of a production activity. (
Detailed explanation-4: -Branding allows you to build relationships with your audience, which can eventually turn them into loyal customers. You can create a brand that people actually care about and put yourself ahead of businesses that aren’t using this to their advantage.