GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The change in climate of the city, where a product is being sold will affect the ____ region of the marketing plan.
A
Geographic
B
Demographic
C
Psychographic
D
Telepathic
Explanation: 

Detailed explanation-1: -A great example of geographic segmentation is a clothing retailer that presents online customers with different products based on the weather or season in the region they reside in. A customer in New York will require much different clothing in the winter months than one living in Los Angeles.

Detailed explanation-2: -Geographic segmentation is a component that competently complements a marketing strategy to target products or services on the basis of where their consumers reside. Division in terms of countries, states, regions, cities, colleges or Areas is done to understand the audience and market a product/service accordingly.

Detailed explanation-3: -Geographic segmentation Geographic segmentation is about grouping guests based on their physical location such as city, state, country, or economic status). The major benefit of this segmentation is it helps properties in targeting the varying preferences of people from different regions.

Detailed explanation-4: -We have Climate Change-Geographic Geographic segmentation divides the customer based on the location, city, country, continent, climate, Pincode, and so on.

There is 1 question to complete.