GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The choice of marketing mix depends upon
A
Marketing objectives
B
The marketing environment of the organisation
C
Marketing organisation structure and information system
D
All of the above
Explanation: 

Detailed explanation-1: -It depends on costs of production, segment targeted, ability of the market to pay, supply-demand and a host of other direct and indirect factors. There can be several types of pricing strategies, each tied in with an overall business plan.

Detailed explanation-2: -Marketing Mix MCQs Marketing mix is defined as the set of activities or strategies that a company or business uses for promoting its products and services in the market. The 4P’s make up the typical marketing mix and it includes Product, Place, Price and Promotion.

Detailed explanation-3: -What are the 4 P’s of marketing mix? The 4 P’s are Product, Price, Place, and Promotion. Product: The product is an item or service for sale.

Detailed explanation-4: -Product, price, promotion, and place.

There is 1 question to complete.