GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Where in a marketing plan would a business discuss how it plans to communicate with its customers?
A
marketing objecgtives
B
situation analysis
C
executive summery
D
marketing strategies and procedures
Explanation: 

Detailed explanation-1: -The marketing strategy portion of your business plan presents the approach you plan to take to provide products or services to your customers. It explains, at a high level, what you are going to do to get your customers to buy in the desired quantities.

Detailed explanation-2: -The executive summary will contain the key findings of the market research, the company’s objectives, marketing goals, an overview of the marketing trends, the description of the product or service being marketed, information on the target market, and how to financially plan for the marketing plan.

Detailed explanation-3: -A marketing plan further defines an organization by identifying key differentiating factors and describes research-based approaches to meeting the needs of customers and stakeholders. A marketing plan builds on the strategic plan by detailing the organization’s audience or ideal customer.

Detailed explanation-4: -Start with a goal. Your marketing strategy goals should align with your overall business goals. Do your marketing analysis. Know your customers. Know your product and resources. Further define your objectives. Outline techniques. Set a budget. Create a marketing plan. More items •04-Nov-2020

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