GK
MARKETING MANAGEMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Wholesaler
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Agent
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Retailer
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None of the above
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Detailed explanation-1: -Agents and brokers are go-betweens whose job is to make deals. They do not own or take possession of goods. Industrial distributors: Industrial distributors are independent wholesalers that buy related product lines from many manufacturers and sell them to industrial users.
Detailed explanation-2: -Middleman business involved in sales transactions that move products from the manufacturer to the final user. A business that obtains goods from manufacturers and resells them to organizational users, other wholesalers, and retailers, also called distributors.
Detailed explanation-3: -Retailers. Retailers buy products from wholesalers, agents, or distributors and then sell them to consumers.
Detailed explanation-4: -Retailers. Retailers purchase products from other channel intermediaries, such as wholesalers and distributors, to sell directly to consumers. Retailers can be small or large for-profit companies. They usually buy smaller quantities of products than wholesalers and distributors.