GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following is a sales promotion activity?
A
Product Combination
B
Rebate
C
Discount
D
All of Above
Explanation: 

Detailed explanation-1: -Outside sales promotion activities include advertising, publicity, public relations activities, and special sales events. Inside sales promotion activities include window displays, product and promotional material display and promotional programs such as premium awards and contests.

Detailed explanation-2: -“Buy one, get one free” (also called BOGOF), or “Buy two and get the third free” are commonly-used sales promotion tactics.

Detailed explanation-3: -A sales promotion is a marketing strategy in which a business uses a temporary campaign or offer to increase interest or demand in its product or service. There are many reasons why a business may choose to use a sales promotion (or ‘promo’), but the primary reason is to boost sales.

Detailed explanation-4: -Online marketing does not qualify as a sales promotion as it does not offer any incentive to the consumer on the purchase of the company’s product.

Detailed explanation-5: -Discounted products. Adding a discount to your products is possibly the most popular type of promotion. Free Shipping/Free Returns. Flash Sale. Buy More, Save More. Product Giveaways/Branded Gifts. Loyalty Points. Coupon Giveaway. Competitions. More items •28-May-2020

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