GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following is a true statement about inexpensive, convenience, self-service products;
A
Examples of these products are computers and automobiles
B
Their promotional mix should emphasize personal selling.
C
Sales promotion could promote these products successfully.
D
None of the above
Explanation: 

Detailed explanation-1: -Personal selling is the most expensive of the five promotional elements per contact.

Detailed explanation-2: -Advertising-It helps to outspread a word or awareness, promote any newly launched service, goods or an organization. Direct Promotion-It is that kind of advertising where the company directly communicates with its customers. Sales Promotion- Self-promotion- Public Relation- Online Promotion-

There is 1 question to complete.