GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
With which element is exchange mechanism related?
A
Publicity
B
Marketing
C
Advertising
D
Branding
Explanation: 

Detailed explanation-1: -1 Answer. As exchange is known as essence of marketing.

Detailed explanation-2: -The exchange process is the act of obtaining a desired object from someone by offering something of value in return. The exchange between the person in need (i.e., someone who offers money or some other personal resource) and the organization selling the product, service, or idea results in a transaction.

Detailed explanation-3: -Exchange is known as the essence of marketing as marketing is not possible without it. Explain briefly the various marketing functions performed by a modern business enterprise.

There is 1 question to complete.