MANAGEMENT

Detailed explanation-1: -An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients.

Detailed explanation-2: -Advertising agency needs clients (advertisers).

Detailed explanation-3: -Advertising agencies are responsible for initiating, managing, and implementing paid marketing communications. In addition, some agencies have diversified into other types of marketing communications, including public relations, sales promotion, interactive media, and direct marketing.